10 Must-Read or Must-Listen Resources for Real Estate Agents


In real estate, knowledge is power. Staying informed is essential in light of the recent sweeping reforms from the National Association of REALTORS® (NAR) settlement. These changes have fundamentally altered our industry’s operating standards, making it crucial for real estate agents to stay ahead.

More than ever, real estate professionals need to articulate their unique value clearly and compellingly, distinguishing their services in a market that increasingly favors informed decision-making and sophisticated, personalized guidance. Staying informed will be essential to navigate this new terrain successfully.

Fortunately, there’s a plethora of helpful content available at your fingertips. Whether you’re an experienced real estate agent or just starting your career, there are countless books and podcasts that can provide insights and motivation and help you hone the skills to thrive in this new environment.

How do you sort through it all, though?

Allegiance Title has your back. We’ve compiled a list of five remarkable books and five podcasts for you to add to your list.

Top Books for Real Estate Agents

  1. The Millionaire Real Estate Agent by Gary Keller: This bestseller provides a roadmap for building a successful real estate career, focusing on the key strategies and habits of top-performing agents.
  2. Crushing It in Apartments and Commercial Real Estate by Brian H. Murray: This book offers practical advice and proven strategies for succeeding in the competitive commercial real estate investing space.
  3. Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss: While not specifically about real estate, this book offers valuable negotiation techniques that agents can apply to any real estate transaction.
  4. A Mind for Sales: Daily Habits and Practical Strategies for Sales Success by Mark Hunter: Encourages sales professionals to adopt a growth mindset and strategic thinking, emphasizing daily habits and attitude adjustments that drive sales success and personal development.
  5. Leaders Eat Last: Why Some Teams Pull Together and Others Don’t by Simon Sinek: This book explores the importance of leadership and creating a supportive team environment.

Top Podcasts for Real Estate Agents:

  1. The Real Estate Guys Radio Show: This podcast covers various real estate topics, from investing to market trends, featuring expert guests and practical advice.
  2. Agent Rise with Neil Mathweg: Hosted by a real estate coach, this podcast focuses on helping agents grow their businesses through actionable strategies and inspiring stories.
  3. The Tom Ferry Podcast Experience: Tom Ferry is a renowned real estate coach whose podcast offers insights into sales techniques, marketing strategies, and personal development.
  4. The Brian Buffini Show: Hosted by real estate industry veteran Brian Buffini, this podcast offers motivational content, business tips, and interviews with industry leaders.
  5. Good Advice: Do Business Better by Blake Binns: Offers practical and actionable strategies for small business owners and entrepreneurs focusing on sales, leadership, and marketing to enhance business growth.

These resources can help you stay informed, inspired and on top of your real estate game through all the changes taking place. At Allegiance Title, we aim to empower real estate agents with the tools and support needed to thrive. Partnering with us for the crucial final steps of your transaction ensures your clients receive the utmost security, efficiency and care. Together, let’s continue to build success, one property at a time, and keep pushing the boundaries of what it means to excel in real estate.

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